Online Content

I'm adept at taking bits and pieces of complex information and organizing it into helpful content that engages and educates the reader/shopper, collaborating with subject matter experts, product managers, designers and others to create high-value content that drives results.

Respirator Resource Center

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I concepted, wrote and oversaw development of this comprehensive, popular guide that answers the most common about respiratory safety.

Felco Buyers Guide

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This buyer's guide became one of the website's highest-value pages and drove product sales across a wide assortment of products.

Stay Dry Gear Guide

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This educational guide helps users make informed decisions about how to stay dry and comfortable when working in wet conditions.

Iron Mercantile

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I crafted the brand voice, as well as online copy and content for the brand launch of Iron Mercantile, demonstrated on this About Us page. I served as the primary writer and voice for all content for the brand.

OnCampus College Planning

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Start-to-finish development, writing, concepting and content development for the OnCampus College Planning website to help parents and students navigate the journey from high school to college, and to drive results for the company.

Blogging

Print & Direct

Online Content

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